Lubbock Personal Injury Lawyer | Free Consultation

Why We’re Different

Over 500 Trials

Over 100 Years of Combined Experience
Voted Best Lawyers in Abilene for 2023
Multiple offices throughout West Texas

Our Mission

To level the playing field for hard-working, everyday West Texans. We use our talents and experience to protect the Lubbock community from big insurance companies, and maximize the amount of money that goes into their pockets.

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Who We Are

Free Consultation – Affordable Services

Keith & Lorfing stands among Lubbock’s most effective litigation teams. Our attorneys are familiar faces in the Lubbock County Courthouse, fighting for justice for local families.

Our reputation comes from combining sophisticated legal strategy with straightforward, no-nonsense West Texas values. From Wolforth to Idalou, from Slaton to New Deal, we provide the legal muscle Lubbock County residents need when facing life’s unexpected challenges.

Why We Do What We Do

Our attorneys grew up understanding the value of hard work. Our roots trace back to the same farming communities, oil fields, and small towns that many of our clients call home.

We’ve deliberately chosen to represent Lubbock’s working families—not corporations or the privileged few. We stand with Texas Tech staff, healthcare workers from UMC and Covenant, and the countless small business employees who make the Hub City thrive.

“When insurance companies try to shortchange Lubbock residents, we step in. Our mission is straightforward—level the playing field for our neighbors.” — Russell Lorfing

How Our Lubbock Personal njury Lawyers Can Help

As your personal injury law firm in Lubbock, Keith & Lorfing stands by your side throughout the entire legal process. From recovering lost wages and managing medical bills to addressing property damage and supporting your emotional recovery, we are here to fight for your rights. Here’s how we can help:

Recovering Lost Wages

Whether you work at Texas Tech, a local hospital, or any Lubbock business, an injury can halt your income and create immediate financial hardship. We document every dollar lost and fight for what you deserve.

We focus on securing compensation that covers both immediate lost wages and future earning capacity, allowing you to concentrate on recovery rather than financial stress.

Help with Medical Bills in Lubbock

Lubbock’s healthcare facilities provide excellent care, but costs add up quickly. The Texas Department of Insurance reports severe injury costs can exceed $100,000 in just the first year.

Filing a personal injury lawsuit could help cover these costs. Keith & Lorfing will help you by working with healthcare providers and negotiating with insurance companies. We ensure that you receive the necessary treatment without the stress of mounting medical debt.

Property Damage Lubbock

If your property, such as your vehicle, was damaged in the accident, we can assist in recovering the repair or replacement costs. Our attorneys handle all aspects of your property damage claim, ensuring fair and prompt reimbursement to restore your property to its pre-accident condition.

Emotional Recovery

The emotional and psychological impact of an injury can be profound. We seek damages for pain and suffering, emotional distress, and any loss of enjoyment of life. Our compassionate approach ensures that your emotional well-being is prioritized and that you receive the support you need during this challenging time.

Critical First Steps After a Lubbock Accident

After an injury in Lubbock, taking the right actions immediately can significantly impact your case:

Action	Why It Matters	Potential Impact
Seek Medical Treatment	Creates documentation of injuries	Strengthens your claim and ensures proper care
Avoid Social Media	Insurance adjusters monitor accounts	Prevents statements that could undermine your claim
Reject Initial Insurance Offers	Initial offers are typically too low	Our clients often receive 3-5x the initial offer
Watch Your Statements	Recorded statements can hurt your case	Preserves your legal position
Hire a Local Attorney	Knowledge of local courts matters	Local representatives secure better outcomes on average

Call (325) 225-0143 for a Free Consultation

Schedule a Free Consultation Today

Time is of the Essence

Texas law gives you just two years to file injury claims under the Texas Civil Practice and Remedies Code § 16.003. This deadline is strictly enforced in Lubbock County courts.

Personal injury cases require prompt action – surveillance footage gets erased, evidence at accident scenes fades, and witnesses relocate. Our team moves quickly to preserve crucial evidence that builds winning cases.

Our experienced lawyers will act promptly to build a strong case and secure the compensation you deserve. Time is of the essence, so reach out for a free consultation today.

We Will Gather All the Evidence

Gathering evidence quickly after a personal injury is essential for constructing a robust personal injury case. Here are some of the core pieces of evidence you will need:

Police documentation provides an official account of the accident and is valuable for establishing fault. Ensure you obtain a copy of any reports filed.
Medical records detail your injuries and treatment, proving the extent and impact of your injuries. Keep all medical bills, prescriptions, and doctor’s notes.
Eyewitness statements can support your version of events. Collect contact information from any witnesses for future reference.
Photo/video evidence of the accident scene, your injuries, and any property damage provide powerful visual evidence to support your claim.

Collecting this evidence can be overwhelming, especially when you’re focused on healing. Our team will handle the cumbersome task of collecting and organizing evidence, allowing you to concentrate on getting better. We’ll ensure every detail is meticulously documented to build a compelling case on your behalf.

What Can I Expect to Pay?

We understand financial concerns are significant for personal injury victims. Medical bills and lost wages can create immense stress, making legal fees daunting.

That’s why we operate on a contingency fee basis—you don’t pay unless we recover money for you. There are no upfront costs, hidden fees, or expenses unless we win. Everyone deserves quality legal representation, regardless of their financial situation.

Why Choose Us Over Other Lubbock Personal Injury Lawyers?

Local Experience

Our attorneys have worked hundreds of cases in Lubbock County, building relationships with local judges and understanding which arguments work best in our community’s courts.

Expert Team

Our firm deliberately hires attorneys and staff who understand our region’s unique culture. Our local knowledge gives us an edge that out-of-town firms simply can’t match.

Resources for Tough Cases

With our established offices and team, we have the resources to take on major corporations, insurance companies, and their teams of lawyers—without being intimidated.

Convenient Access

Our Lubbock office provides easy access for clients throughout the city and surrounding communities.

Responsive Communication

We value straightforward communication. Our team provides prompt updates and returns calls quickly because we understand the stress you’re under.

Contact us today for a free consultation and experience the exceptional care and dedication that Keith & Lorfing brings to every case.

At Keith & Lorfing, we provide guidance for a range of personal injury cases, including:

Bus accidents. Passengers or pedestrians injured in a bus collision may pursue compensation.
Car collisions.
According to data from the Texas Department of Transportation, Lubbock County experiences thousands of traffic crashes each year. The Lubbock Police Department reported responding to more than 48,000 crashes over a recent four-year period, demonstrating the significant scale of this issue in our community.
As of January 2024, the Lubbock Police Department implemented new procedures for handling minor accidents. Officers now only respond to crashes involving injuries, death, hit-and-runs, or other specific circumstances. For minor accidents without injuries, drivers are required to exchange information and file a CR-2 form (Blue Form).
This policy change makes it even more important to have knowledgeable legal representation after an accident. Our firm can guide you through the proper documentation process, help determine fault beyond the “contributing factors” noted in police reports, and ensure your rights are protected when dealing with insurance companies.
Construction accidents. Construction workers can be seriously injured or killed if the worksite is unsafe or if others are negligent or reckless when operating machinery and equipment.
Criminal conduct. Persons engaged in criminal activity who cause injury to another individual may be liable for damages.
Dog attacks. Individuals can pursue claims against dog owners whose pet bites or attacks them.
Drownings. Property owners may be held responsible for drownings if they were negligent in addressing hazards near pools, hot tubs, or other bodies of water.
Motorcycle accidents. Motorcyclists often suffer severe injuries in collisions because they are not protected by a structure like occupants in passenger vehicles are. Pursuing compensation can help cover extensive medical bills and lost wages.
Pedestrian accidents. People walking, jogging, or even standing near roads can be involved in a devastating accident if motorists are not paying attention when operating their vehicles.
Slip and fall accidents. A person may have a premises liability claim if they are injured because a property owner did not repair a dangerous condition on their property.
Trucking accidents. Collisions with semi-trucks can result in serious injury or death. These are often complicated matters because several parties could be liable.
Worksite accidents. These include accidents occurring on oil rigs, refineries, pipelines, and other similar locations.
Wrongful death. A claim may arise if someone’s negligence or reckless actions cause another person’s death.

Speak to a Personal Injury Lawyer in Lubbock Right Now!

If you have been injured in an accident, discuss your case with our team. We can help you through the process of filing a claim or lawsuit to pursue compensation.

To meet with our personal injury lawyer at our Lubbock office, please contact us at (325) 308-6960.

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We’re Ready to Protect You

Cases We Specialize In

Why Clients Like Us

01

Experience

Our legal team has over 75 years of combined experience in personal injury law. We can handle a wide range of complex and high conflict personal injury cases

02

Location

We have offices located in Lubbock, Midland, Abilene, and San Angelo to better serve the needs of our West Texas communities

03

Flexibility

We can work with clients in person or virtually for those who prefer to work with us remotely. The choice is yours.

04

People

We only hire the most experienced and credentialed attorneys and staff. Go ahead – compare our resumes and pedigree to any other firm in West Texas.

05

Size

We have multiple attorneys on our team and the resources to help maintain a high level of quality and client satisfaction.

06

Speed

We use modern business best-practices to provide fast turnaround and response times, which is critical in time-sensitive situations

07

Budgets

We offer payment plans and various representation tiers to ensure your goals and legal strategy remain cost-effective.

08

Approach

Our approach is designed to produce great results for your case and to maximize your chances of securing a favorable plea deal or winning at trial.

Don’t Take Our Word For It

At Keith & Lorfing, we love to win and we love to win BIG. It’s an obsession. Our motivation to win no matter what stems from our genuine desire to help our clients – but hey, the trophies aren’t bad either. We’ve been nationally recognized and acknowledged by our peers around the State. We’ve been featured in local and national publications – all for doing what we do best – fighting on behalf of you.

What Our Clients are Saying

"If you want the best of the best, on your side Russell is the lawyer for you."

If you are in trouble or know anyone in trouble don't go look for anyone else you honestly need to hire Russell Lorfing you will not regret it.

"If you need legal help, there’s not a better lawyer in Abilene"

Russell was able to get me cleared of my charges through his expansive knowledge of both sides of the prosecuting and defensive sides of the law.

"A lawyer who demonstrated high morals and professionalism in the representation of his clients."

I found him to be well prepared for every hearing, big or small; a competent and skilled litigator, comfortable in the courtroom.

"If you want the best of the best, on your side Russell is the lawyer for you."

If you are in trouble or know anyone in trouble don't go look for anyone else you honestly need to hire Russell Lorfing you will not regret it.

"If you need legal help, there’s not a better lawyer in Abilene"

Russell was able to get me cleared of my charges through his expansive knowledge of both sides of the prosecuting and defensive sides of the law.

Our Streamlined Process

Faster Simpler Easier

With access to your very own legal team, a network of medical professionals, and clear direction on how to maximize your recovery, we take the pain and hassle out of the equation.

Step 1
Meet with our Legal Team – it’s free!
Step 2
Seek Medical treatment – we’ll help.
Step 3
Follow the checklist in your client portal.
Step 4
We’ll Make ‘Em Pay!
Step 5
Cash your check.

Personal Injury

Why You Should Hire Us?

We Know West Texas

The Best it The West

Flexible Payment Plans

Faster Simpler Easier

No Win,
No Fee

Need More of a Reason to Hire Us?

Ask Russell a Question

At No Cost To You!

We’re committed to being the best in the West! Proudly serving clients throughout Abilene, Lubbock, San Angelo, Midland & all of West Texas.

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Leveling the playing field for hard working West Texans.

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Locations

Abilene Office
265 S. Leggett Dr. Abilene, TX 79605 Map & DIRECTIONS
Lubbock Office (By Appointment Only)
1708 15th St
Lubbock, TX 79401 Map & DIRECTIONS
San Angelo Office
206 W College Avenue
San Angelo, TX 76903 Map & DIRECTIONS
Midland Office
110 W. Louisiana Ave Suite 310
Midland, TX 79701 Map & DIRECTIONS